Press kit

RollGuard — press kit

Last updated: 2 September 2026. Questions, interviews, photos of the oyster lease: support@rollguard.app — David reads every email.

What it is (50 words)

RollGuard finds what's hiding in your photos — passports, cards, password screenshots, private images — entirely on-device. Free checks your last 30 days completely — and keeps counting what it finds across the rest of your library. One US$19.99 payment opens the review queue for all of it: see each flagged item and keep, hide, or delete.

What it is (150 words)

RollGuard is a privacy app that scans an iPhone's photo library for the sensitive things everyone photographs and forgets: identity documents, payment cards, screenshots of passwords and credentials, and private images. Every scan runs entirely on-device — photos are never uploaded, no account exists, and scanning works in Airplane Mode. Machine-readable documents are read and checked against their own rules; anything RollGuard can't verify is still flagged, labelled honestly as "possible". The free tier is a complete product — every flag in the most recent 30 days plus a running count across the whole library — and RollGuard Pro opens the review queue for everything beyond the window — every flagged item with its thumbnail, each one yours to keep, hide, or delete — for a single US$19.99 payment. No subscription, ever. Before launch, the codebase was audited against every public claim — each promise traced to a line of code. RollGuard never tells you your library is "safe." It flags; you decide.

The founder story (the short version)

David Smith spent 25 years in finance in Australia, London and Monaco, then left it to farm oysters at South West Rocks on the NSW coast. Before a family trip to the US, he wanted every family phone checked for forgotten ID photos — without going through his teenage sons' libraries himself. No app did that one simple thing on-device, so he built it — not as a developer, but with AI development tools. The full story: rollguard.app/about.

Coverage

How RollGuard reads identity documents

Fact sheet

Want to review it?

RollGuard is free to download, and the free scan is the complete product for your last 30 days — no code needed to try it. If you're writing about it, email support@rollguard.app and I'll send you a promo code for RollGuard Pro — yours to keep — so you can review your whole library.

Downloads

All materials free to use in coverage of RollGuard. Screenshots show specimen documents only — no real personal documents appear in any RollGuard material, ever.